Ma’s recipe. Our family’s Kehwah.

In Ma’s words.

“बचपन से लेकर आज तक, कहवे के साथ ही हमने सफर किया।”

“From childhood until today, Kehwah has travelled with us.” — Ma; translated from Hindi.

For Ma, the story begins long before a business. Her mother, grandmother and aunts made Kehwah; she learned, tasted and made the cup her own. When the family moved away from the Valley, its food and familiar rituals travelled with them. A cup was a way to keep offering the same warmth in a new home.

“यह एक emotion है।” — “It is an emotion.”

That is the feeling we hope reaches your table: someone has taken the trouble to make you a good cup.

The people behind the cup.

Ma

The recipe maker. She learned within the family and kept refining the balance over years. Before there was a brand, she was preparing Kehwah for her sons away from home.

Pa

The quiet presence. His memories of Rajbagh and the family home kept Kashmir close for the next generation. “I am a silent worker in the company,” he says. His affection for Kehwah is personal: a family idea he encouraged and helped carry forward.

And me, their son.

I wanted to share it. “Kehwah is slightly different in every house.” Ours begins with Ma’s recipe and the way our family welcomes people. Building the brand meant learning to describe that cup clearly and make it consistently, while leaving room for new flavours.